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Federated Media reaches more than 50 million unique readers every month. The FM approach combines large-reach programs with the highest quality content sites, the most engaged audiences, and safe, relevant environments for your brand.
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Clearly, Dell's reGeneration effort supports Battelle's contention that social media may finally make online advertising much more interesting to users than the ongoing crop of forgettable banner campaigns.
- Catharine P. Taylor, MediaPost